Marketing that grows from strong roots.
I'm Lindsay Fenn. For 20 years I've helped food and drink brands, restaurants and bars grow, from first market stall to supermarket shelf. The Roots Club puts that expertise in your pocket.
Try The Roots Club free for 7 days, with 25 Ask Lindsay questions. No card needed. Then £49 a month if you love it.
I've sat on every side of the table.
Brand side, distributor side and agency side. I've launched brands from new-to-market to supermarket shelf, built on-trade partnerships for drinks brands, and brought together a festival of more than 200 restaurants.
I work foundations-first. Most growth problems don't come from a lack of activity. They come from weak foundations. Get clear, plan, then grow in the right order. That's the Roots Growth Model, and it's built into everything I do.
uplift in brand awareness delivered for a client
years in food, drink and hospitality marketing
restaurants brought together in one festival
brands taken from new-to-market to supermarket shelf
“Wow Lindsay this is incredible!! Thanks so much. SO much info and a definite direction, the social media ideas are so good! Lots to think about, now I just need to do it!!!”
“I just wanted to say thank you so much, this is superb. You are helping fill the space in my brain which cannot create or write whatever it is that's meant to be there. I read it and am like — yeah, this is what I need!”
“Your site is awesome, I was not expecting it to be so sophisticated!”
Four ways in.
Join The Roots Club
The marketing expert in your pocket. On-demand answers, templates and seasonal ideas built on my 20 years in the trade.
Try The Roots Club free for 7 days, with 25 Ask Lindsay questions. No card needed. Then £49 a month if you love it.
See what's insideFractional
Senior growth leadership a few days a month, without the cost of a full-time hire.
Consultant
A focused diagnostic and clear direction when you're at a turning point.
Project
A defined piece of work: a launch, a brand foundation or a retail pitch.
For consultancy enquiries, email lindsay@rootsmarketingco.uk